Global Digital Web Activation Manager
Emploi Portugal
Titre du poste : Global Digital Web Activation Manager
Entreprise : Convatec
Description du poste : Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in advanced wound care, ostomy care, continence care, and infusion care. With around 10,000 colleagues, we provide our products and services in almost 100 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2023 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more about Convatec, please visit http://www.convatecgroup.comWe are guided by our five core values, that shape the way we work, every day: Improve Care, Deliver Results, Grow Together, Own It and Do What’s Right.At Convatec, we’re transforming our business for the better. Better products. Better ways of working. And better ways of delivering for our customers and each other. We’re aiming for nothing short of excellence. Join us on our journey to #ForeverCaring as a Global Digital Web Activation Manager and you’ll do the same.About the role:The Global Digital Web Activation Manager leads the execution and optimization of digital web content and structure for the Ostomy business across key global markets. This role ensures consistent, compliant, and performance-driven web experiences through centralized master content, localized activation, and coordination across global and local marketing teams. Acting as the main liaison between markets, the Global Marketing team, and Digital/IT services, the role is pivotal in aligning digital execution with business strategy, product launches, and customer engagement.Your Key Duties & Responsibilities:Be responsible for web design and web architecture across Convatec’s Ostomy web presenceLeading the optimization efforts to improve performance and conversion across key marketsDeliver and manage global master web assets and coordinate localization with markets using Convatec tools (e.g., SMARTCAT)Track market activation of global content using defined governance frameworks and regular reporting (activation tracker, market calls)Ensure regulatory compliance of digital content across countries and manage technical requirements for HCP verificationMaintain and update the digital activation playbook including QR codes and digital pathwaysRepresent Ostomy in cross-BU IT web discussions and communicate updates to regional teamsProvide URLs for web campaigns, ensure content flow between social assets and web, and support lead generation activitiesAnalyze website performance metrics, SEO data, and campaign results to drive digital ROIShare insights with marketing leads to ensure data-informed content and campaign developmentSupport asset tagging, tracking, and integration with dashboards for visibility across launches and campaignsAbout You:Skills & ExperienceExperience:7+ years of experience in digital marketing, with emphasis on web management, content localization, and lead generationStrong background in global content rollout and digital campaign performance trackingExperience in MedTech, healthcare, or pharmaceutical marketing preferredTechnical Skills:Familiarity with Optimizely CMS is highly desirableStrong working knowledge of digital analytics tools (Google Analytics, SEO platforms)High technical literacy and understanding of UX principles and digital user behaviorsSoft Skills:Excellent stakeholder engagement and communication skills (written and verbal)Strong project management and organizational capabilitiesAbility to influence cross-functional teams and manage matrixed coordination globallyQualifications/Education:Education: Bachelor’s degree in Marketing, Web Design, Business Management, Computer Science, or a related fieldTeamThis role operates as part of the Global Marketing team and works closely with local country marketers, IT, Digital Services, and the Marketing CoE.Principal Contacts:Internal – Marketing CoE, Global Marketing, Digital Services, Local Marketing Teams, IT, and Commercial Leaders.External – Patients, HCPs (Doctors, Nurses), KOLs, and platform vendors.Travel RequirementsPosition may involve travel up to 10% of the time.LanguagesFluency in English both written and verbal, additional European languages such as Italian, Spanish, French, Portuguese, would be an advantage but it’s not mandatory.Working ConditionsConvatec operates a Hybrid working policy and you should expect to be in the office 2-3 days a week.Our products make a big difference every day. So will your contribution. The work you do will mean more, because it’ll make things better for your team, our business or our customers’ lives. It’ll inspire you to deliver to your very best.And we’ll be right behind you when you do.This is a challenge more worthwhile.This is work that’ll move you.#LI-MO1#LI-HybridBeware of scams online or from individuals claiming to represent ConvatecA formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.If you receive a suspicious approach over social media, text message, email or phone call about recruitment at Convatec, do not disclose any personal information or pay any fees whatsoever. If you’re unsure, please contact us at .Equal opportunitiesConvatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.Notice to Agency and Search Firm RepresentativesConvatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.Already a Convatec employee?If you are an active employee at Convatec, please do not apply here. Go to the Career Worklet on your Workday home page and View « Convatec Internal Career Site – Find Jobs ». Thank you!
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Localisation : Lisboa
Date du poste : Wed, 14 May 2025 02:37:19 GMT
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