IPC Media Manager
Opportunité de Carrière : IPC Media Manager chez Kimberly-Clark
Présentation Générale
Poste : IPC Media Manager
Entreprise : Kimberly-Clark
Localisation : Singapore
Date de publication : 6 Juin 2025
Kimberly-Clark, une entreprise de renommée mondiale, veille à améliorer la vie de millions de personnes grâce à ses marques iconiques telles que Huggies®, Kleenex® et Kotex®. Ce développement est au cœur de chaque projet, et le rôle proposé en tant qu’IPC Media Manager est essentiel pour contribuer à cette mission.
Description du Poste
Le IPC Media Manager sera chargé de mettre en œuvre et de développer des initiatives médiatiques payantes axées sur les insights au sein de la région IPC. Ce rôle crucial impliquera une collaboration avec les marchés locaux, les partenaires médiatiques et les acteurs internes pour s’assurer que les plans médiatiques sont éclairés par des données et respectent des normes élevées.
Principales Missions
- Implémentation de la stratégie médiatique : Collaborer avec le responsable régional pour traduire les outils de communication en plans médiatiques pertinents pour le marché, en respectant les principes de *suffisance, d’efficacité et d’efficacité* (SEE).
- Amélioration du processus de planification : Standardiser les gabarits de briefing afin d’assurer une qualité optimale et enrichir les briefs médiatiques fournis aux équipes locales.
- Optimisation de l’achat de médias : Travailler avec l’agence médiatique pour affiner l’exécution des achats médias, tout en surveillant les performances et en intégrant des stratégies avancées de ciblage.
- Soutien à la personnalisation des médias : Collaborer avec les agences de médias pour définir une feuille de route pour les médias personnalisés en matière de ciblage et d’optimisation créative.
- Gestion des partenaires médiatiques : Établir des partenariats stratégiques avec des acteurs clés tels que Google et Meta, et gérer les relations avec ces plateformes.
- Mesure des médias et gouvernance technologique : Collaborer avec l’équipe d’analyse pour développer des tableaux de bord médias et mettre en place des outils technologiques adaptés.
- Gestion des agences médiatiques : Évaluer les performances des agences et identifier les opportunités d’amélioration.
Profil Recherché
Le candidat idéal démontrera une expertise approfondie des dynamiques du paysage médiatique en APAC, avec un minimum de 10 ans d’expérience dans le domaine des médias, idéalement dans un rôle régional. Les candidats doivent également présenter des compétences avérées en mesure de performance des médias et en ciblage basé sur les données.
Compétences clés requises :
- Esprit entrepreneurial avec une capacité à innover.
- Capacité à articuler des stratégies et des solutions aux parties prenantes de haut niveau.
- Compétences en narration et en développement de présentations.
Avantages du Poste
Travailler chez Kimberly-Clark offre une multitude de bénéfices, tels que :
- Couvre-santé (médical, dentaire, vision) sans période d’attente
- Options de comptes d’épargne et de dépenses flexibles
- Programmes de protection du revenu
Candidature
Pour postuler, il suffit de cliquer sur le lien ci-dessous et de compléter le processus de candidature en ligne. Les candidatures seront examinées et les candidats sélectionnés seront contactés pour des entretiens.
Engagement envers la Diversité
Kimberly-Clark est un employeur garantissant l’égalité des chances et s’engage à intégrer des expériences et des perspectives diverses au sein de son équipe. L’entreprise considère la diversité comme une force qui contribue à son succès et à l’amélioration de ses produits.
Ce poste représente une véritable opportunité pour les professionnels passionnés par l’innovation, soucieux de leur impact sur le monde et désireux de rejoindre une entreprise qui valorise l’inclusion et le développement de carrière.
📅 Date de publication de l’offre : Fri, 06 Jun 2025 07:23:48 GMT
🏢 Entreprise : Kimberly-Clark
📍 Lieu : Singapore
💼 Intitulé du poste : IPC Media Manager
💶 Rémunération proposée :
📝 Description du poste : IPC Media ManagerJob DescriptionYour JobYou’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.The IPC Media Manager will play a key role in supporting the execution and development of regionally relevant, insight-led paid media initiatives across the IPC Segment. This role is instrumental in enabling seamless collaboration between markets, media partners, and internal stakeholders to ensure media plans are informed by data and aligned to the highest standard. The Media Manager will work closely with the Paid Media & Marketing Measurement Lead to help shape narratives, translate platform best practices into stakeholder-ready recommendations, and partner with a senior data analyst to develop high-impact presentations. The role requires someone capable of distilling complex concepts into clear storylines and articulating them though visually compelling, insight-driven decks.Role Overview & Primary Accountabilities:
- Lead IPC Paid Media Strategy Implementation – Collaborate with the regional segment lead and local markets to translate the category toolkit into market-relevant paid media plans. Ensure paid media efforts align with business strategies, and align to SEE (Sufficiency, Efficiency, Effectiveness) principles and best practices. The Media Manager should be comfortable interpreting strategic direction and proactively turning it into actionable workstreams with supporting narratives and slides.
- Improve Paid Media Planning Process – Standardize briefing and response template to ensure high quality output. Provide inputs to local teams in sharpening media briefs where needed. Add value to the process by checking, challenging and elevating the quality of agency response to brand marketers. Ensure media mandatories, guidelines and principles are followed by both the brand marketers and the media agency.
- Lead Optimization of Biddable Media Buying – Partner with media agency for optimizing media buying execution. Monitor execution and drive ongoing performance improvement through test-and-learn approaches, and alignment with advanced audience planning and targeting strategies (e.g. scale the buying model to other countries where appropriate).
- Media Personalization Support – Coordinate with K-C’s media agencies and platform partners to help define a future roadmap for personalized media on audience targeting, creative testing and optimization. Contribute to idea framing and packaging to ensure platform recommendations are effectively communicated in cross-functional settings.
- Regional Media Partner Management – Build and develop strategic partnerships with key regional partners Google, Meta, TikTok and jointly develop regional business plans. Be the central point of contact for any escalation on these platforms; Work with emerging media owners and publishers to obtain favourable deals, and access to the best and newest products and other value-added services.
- Enable Media Measurement & Tech Governance – Collaborate with media analytics team to support paid media dashboard development, taxonomy alignment, and tech/tools implementations. Define media tech contract ownership strategy and implement new ad tech where appropriate. Work with global team and media agency to standardize naming convention and taxonomy. Ensure campaign tracking enables visibility across SEE metrics and facilitates actionable insights.
- Media Agency Management – Support the development of ways of working, feedback loops, and KPI tracking with media agencies. Support performance evaluation audits, and quarterly business reviews. Identify opportunities to clarify deliverables and elevate agency output.
- This role reports to the Paid Media & Marketing Measurement Lead, IPC
About UsHuggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth, and impact. We’re founded on 151 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.Led by Purpose. Driven by You.About YouYou perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference.At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:Key to success in this role:Has a deep understanding of APAC media landscape (online, offline), dynamics of major media publishers and other media parties across IPC markets (ANZ, China, South Korea, Indonesia, Brazil).Minimum 10 years of experience in media within a CPG or media agency for planning and buying.Minimum 5 years of experience in regional role managing media.Minimum 3 years’ experience in ecommerce in portal and outportal media platforms.Expertise in media performance measurement (Brand Uplift, etc.), tracking, and media dashboard.Experience in ad tech, data driven targeting, and ad verification.Entrepreneur spirit, and with ability to think outside the box to resolve challenges and passion for driving innovationTest & learn mindset – being able to pilot new tools/ process and learn quickly.Strong influencing skills – Demonstrated ability to articulate strategy, capability solutions and their business implications that can drive impact with Sr. Executives and Business leaders within K-C.Ability to clearly document frameworks, standards, and guidelines simply and clearly in written form.Strong storytelling and presentation development skills – able to shape strategic media narratives, synthesize complex inputs, and build decks that land clearly with business and marketing audiences.Media buying experience is a plus.Korea and China experience is a plus.Total BenefitsHere are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see .Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.In the meantime, please check out the .And finally, the fine print….For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.No Relocation:This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.Primary Location Singapore UE SquareAdditional LocationsWorker Type EmployeeWorker Sub-Type RegularTime Type Full time
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