Marketing Communications Manager
Emploi Canada
Titre du poste : Marketing Communications Manager
Entreprise : CreativeNiche
Description du poste :
- Location: North York, Ontario
- Type: Temporary – Contractor
- Job #17957
Our client is a leading edge tech company looking for a Marketing Communications Manager to join their team. If you’re passionate about engaging audiences, generating leads, and collaborating with a fantastic team, this could be the perfect opportunity for you! If you have experience targeting government agencies in Canada and the U.S that’s a definite bonus!!What You’ll Be DoingMarketing CampaignsPlan, implement, and track paid and organic marketing campaigns across various channels (email, social media, associations, events, etc.) to generate leads and boost our brand’s visibility.Work closely with our internal teams to develop engaging campaigns that align with our sales strategy.Email Marketing & AutomationCraft and manage targeted email marketing strategies to nurture leads and keep our customers engaged.Use automation and segmentation in our CRM or marketing automation tools (like HubSpot) to track campaigns and analyze performance.Social Media StrategyManage our company’s social media presence, with a focus on LinkedIn to connect with our B2B audience, especially in government.Create awesome content, stay on top of social trends, and analyze metrics to improve our strategy.Database ManagementKeep our contact database organized and ensure we’re targeting the right prospects and clients.Regularly clean up our data to make sure it’s accurate and use analytics to guide our campaign strategy.Design & Visual AssetsPut your design skills to use by creating visual materials (graphics, presentations, marketing materials, banners, web content, etc.).Ensure everything looks great and stays consistent with our brand.Performance Tracking & ReportingMeasure and analyze how our campaigns, social media, and website are doing (CTR, conversion rates, ROI, etc.).Prepare regular reports and suggest improvements.What You’ll Need:Education:Bachelor’s degree or diploma in Marketing, Communications, Business, or a related field.3-5 years of experience in a B2B marketing communications role, ideally targeting government or municipal audiences.Technical & Functional ExpertiseProven experience managing paid/organic campaigns, Zoom webinars, and MS Office (Excel, PowerPoint).Familiarity with email marketing platforms and CRMs (e.g., HubSpot, Salesforce).Success in using LinkedIn for B2B lead generation and optimizing email marketing.Experience with graphic design tools (e.g., Adobe Creative Suite) to create high-quality visuals.Soft Skills & AttributesExcellent written and verbal communication skills.Strong organizational and project management abilities to thrive in a fast-paced environment.An analytical mind to understand data and turn insights into action.A collaborative, solution-oriented approach; comfortable managing multiple projects.Bonus PointsKnowledge of government procurement or experience marketing to public sector audiences in Canada and the U.S.Bilingualism in English and French.Why You’ll Love Working HereAn opportunity to shape marketing strategies in a growing industry.A supportive team where your contributions make a real difference.Competitive compensation and a fun, positive work environment.
Salaire attendu :
Localisation : North York, ON
Date du poste : Thu, 27 Mar 2025 08:15:36 GMT
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