Emploi Finlande
Titre du poste : Marketing Manager Nordics
Entreprise : Envista
Description du poste : Job Description:We are looking for an experienced Marketing Manager to join our DEXIS Diagnostics Europe Marketing team. You will be a key contributor to the growth ambitions of the region assigned to. Localizing the Global and European marketing strategy, the Marketing Manager drives DEXIS Diagnostics brand awareness, demand and lead generation, both offline and online. In alignment with the Country Manager and Sales Team, a crucial priority is on collaborating with distribution partners to plan, budget and execute DEXIS Diagnostics sell-out initiatives. You will be drawing on your expertise to enable cost-efficient lead and customer acquisition, leveraging the full range of content and campaigns, through both digital and analogue channels. Furthermore, the Marketing Manager will work closely with Marketing Manager peers to identify synergies, share best-practices, and execute Europe-level initiatives. Finally, you will collaborate with the DEXIS Diagnostics Global Marketing and Product Management teams on Global initiatives and for Global Marketing strategy definition.#LI-LN1Job Requirements:PRIMARY RESPONSIBILITIES1. Lead local DEXIS Diagnostics marketing activitiesLocalize Global DEXIS Diagnostics marketing strategy, and develop a local marketing plan and budget with clear objectives and quantifiable KPIsExecute marketing plan, manage local marketing budget in collaboration with Country Manager, monitor and report quantitative marketing performance, including metrics of customer acquisition cost and marketing budget ROIDrive DEXIS Diagnostics brand awareness, aiming for improved aided and unaided brand awarenessIn alignment with account managers, engage with key distribution partners to support their planning, budgeting and execution of DEXIS Diagnostics offline and online demand and sell-out lead generation; draw on various levers DEXIS Diagnostics has to support distributors in driving sell-out, e.g., support by DEXIS Digital Specialists for workshops and webinars, commercial offerings & promotions, or financial contributions & incentivesFor selected campaigns and initiatives, execute direct to end-user marketing through both offline and online channelsEstablish and manage relationships with selected distribution partners, dental associations, and local Key Experts / Opinion Leaders (KOL)Lead cross-functional projects such as social selling initiatives and training programs2. Contribute to Global and European Marketing Strategy definitionContinuously collect and share local market and competitive insights with Europe and Global Marketing and Product Management teamsProvide local market knowledge and represent local needs at Europe and Global Strategy definition workstreams and workshopsWork with the Europe Imaging commercial leadership to establish joint goals and KPIs3. Drive European or Global initiativesDrive local execution of new product launches with local sales and technical teamsLead or contribute to European or Global initiatives and projectsJob RequirementsKEY ATTRIBUTESEngaging team player able to foster positive momentum and team spirit, and able to integrate yourself into multiple teams with a diverse set of stakeholdersDecisive, with the ability prioritize and execute tasks in a fast-paced, high-stakes environmentResults driven, finishing everything you startAutonomous self-starter, pro-actively taking initiativeGrowth mindset with a „can-do“ mentalityYou navigate efficiently complex matrix organizations and lead through influencing and networkingHands on, analytical and creative, promoting a test and learn cultureExcellent communication, presentation, and facilitation skillsJOB REQUIREMENTSBA/BS degree in Marketing or relevant fields3+ years of Marketing experience, including medical capital equipment in an indirect, distributor-led model (dental preferred)Track record of driving revenue through marketing execution in an indirect channel businessExperience in online, social and traditional media, including web analytics (e.g. Google Analytics, WebTrends etc.)Knowledge in MS Office, CRM and marketing automationAbility and willingness to travel up to 15% within Europe and intercontinentallyNative / fluent in English is required. Additional Nordic language is advantageous (Finnish, Swedish,Norwegian)Based in Finland or in Sweden ideally, or alternatively in a Nordic country (Norway, Denmark).Operating Company: KerrEnvista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista’s internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Salaire attendu :
Localisation : Tuusula, Uusimaa
Date du poste : Thu, 17 Apr 2025 22:45:45 GMT
Postulez dès maintenant !