Offre d’Emploi : Sr Manager Market Insights chez Adidas
Présentation de l’Entreprise
Adidas est une marque emblématique reconnue pour son engagement envers l’innovation, la qualité, et la responsabilité sociale. En soutenant une culture de performance, d’inclusivité et de respect, Adidas s’efforce de transformer les vies à travers le sport. L’entreprise s’engage à promouvoir la diversité et à encourager l’expression individuelle au sein de son environnement de travail.
Détails du Poste
Titre du Poste : Sr Manager Market Insights
Localisation : Ciudad de Panamá
Date du poste : 16 juillet 2025
Type de contrat : Temps plein
Équipe : General Management & Business Development
Objectif et Pertinence pour le Département
Le rôle de **Sr Manager Market Insights** est crucial pour générer des connaissances stratégiques sur le marché et la concurrence. Le candidat retenu sera responsable de la définition des méthodologies et des cadres nécessaires pour synthétiser les informations pertinentes afin de soutenir les projets stratégiques de la marque.
Responsabilités Clés
- Analyse du marché et de la concurrence : Fournir des insights pour guider la stratégie commerciale et les décisions opérationnelles.
- Excellence opérationnelle : Élever le niveau de performance de l’équipe vers un centre d’excellence axé sur les données.
- Amélioration continue : Mettre en œuvre des structures et des outils pour optimiser l’impact des insights.
- Reporting : Rédiger des rapports mensuels et trimestriels pour les parties prenantes, fournissant des recommandations claires et exploitables.
- Collaboration interfonctionnelle : Connecter les insights du marché avec d’autres équipes pour déclencher des initiatives stratégiques et renforcer la cohérence des méthodes.
Compétences Requises
Les candidats doivent posséder de solides compétences en leadership, en résolution de problèmes, et en prise de décision. Les compétences suivantes sont également essentielles :
- Expertise analytiques : Très forte compétence en statistiques et maîtrise d’outils comme Excel et Power BI.
- Communication : Compétences de présentation solides et capacité à établir des relations collaboratives.
- Expérience : Plus de 5 ans d’expérience en intelligence marketing, avec un diplôme universitaire pertinent.
- Langues : Maîtrise de l’anglais et compétences en espagnol.
Culture d’Entreprise
Chez Adidas, la culture de réussite repose sur des valeurs clés : courage, responsabilité, innovation, esprit d’équipe, intégrité et respect. L’entreprise s’engage fermement à maintenir un environnement de travail exempt de harcèlement et de discrimination, favorisant ainsi l’égalité des chances pour tous.
Conclusion
La position de **Sr Manager Market Insights** chez Adidas à Panama est une opportunité enrichissante pour les professionnels cherchant à faire une différence au sein d’une entreprise dynamique et innovante. Les candidats intéressés sont encouragés à postuler et à rejoindre une équipe qui valorise l’excellence, la collaboration et la diversité.
📅 Date de publication de l’offre : Wed, 16 Jul 2025 23:06:28 GMT
🏢 Entreprise : Adidas
📍 Lieu : Ciudad de Panamá
💼 Intitulé du poste : Sr Manager Market Insights
💶 Rémunération proposée :
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Accept ClosePress Tab to Move to Skip to Content LinkSearch by KeywordSearch by LocationSearch by KeywordSearch by LocationLoading…Team:LocationType:Grade:Create Alert×Select how often (in days) to receive an alert:StartPlease wait…Sr Manager Market InsightsPurpose & Overall Relevance for the DepartmentGenerate market and competitor insights. Define methodologies, portfolio and frameworks for market and competitor insights. Synthesize business insights and provide support and recommendations for strategic projects and initiatives to advance the brand’s mission and objectives.Key responsibilities:
- Market/Industry & Competitors Insights, Consumer insights
- Drive the team to become a world-class, insights-driven center of excellence that can help drive business strategy and action
- Support and implement structures, tools and processes that improve the impact of market, competitor and biz insights to drive actions
- Consistently update reports, seek enhancements, and share insights with partners and teams Maintain and drive the usage of tools/methodologies and research guidelines/frameworks for research across organization
- Generate insights and consolidate research from across organization into single source of truth with the support of the team
- Provide business portfolio insights (channel, categories and markets) and recommendations
- Leverage country feedback to continuously improve business insights and identify opportunities/threats
- Support future business choices as well as train and coach users
- Help and drive implementation of business insights platforms
- Recommend and research new insight tools/methods and models regarding their organizational relevance
- Previous experience in working with third parties.
- Reporting Provide clear, concise, and actionable recommendations by drawing out key insights from in-depth, complex data sources and reporting these to various internal stakeholders
- Generate and update monthly/quarterly reports on time to be delivered to key stakeholders across the region
- Support of business development and analytics community
- Consult the global community of market intelligence/business development or consumer insights analysts embedded in the market, and ensure define consistent methodologies, approaches, processes and KPIs and metrics across the region
- Go beyond and also connect Market Intelligence insights with other teams (Strategy planning, execution, Brand Insights, Finance and others) to push the organization triggering strategic initiatives
- Work closely with othe analysts around the market and make them highly effective and self-sufficient in the usage of the market intelligence analytics tool
- Develop and nurture a MI network, both within and outside of adidas, to ensure that best practices and innovations are disseminated across the company
- Present and promote results and insights to adidas colleagues at all levels, including senior stakeholders Knowledge, Skills, and Abilities:
- Leadership, problem-solving and decision-making abilities
- Someone who considers quality, accuracy and attention to detail as critical
- Excellent in Excel and PowerPoint
- Strong presentation skills Good interpersonal skills
- Very strong statistical expertise
- Strong market and industry awareness
- Experience of reporting tools such as Power BI Experience in other industry tools/suppliers such as data.ai, similarweb, Euromonitor and other is a plus
- Proven team player that can collaborate across functions and organizations
- Ability to develop influential and collaborative relationships High resilience and solution-oriented attitude
Requisite Education and Experience / Minimum Qualifications:
- 5+ years’ marketing intelligence experience
- University Degree (e.g. in Business, Marketing, Economics, Econometrics, International Management and numeric/statistical discipline)
- Proven experience of cross-functional and collaborative working (matrix organization)
- Works at ease on all hierarchy levels
- Fluency in English (written and verbal), working spanish
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
- COURAGE: Speak up when you see an opportunity; step up when you see a need..
- OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
- INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
- TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
- INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
- RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.Job Title: Sr Manager Market InsightsBrand:Location: Panama CityTEAM: General Management & Business DevelopmentState: PanaCountry/Region: PAContract Type: Full timeNumber: 529029Date: Jul 15, 2025Find similar jobs:THROUGH SPORT, WE HAVE THE POWER TO CHANGE LIVES. © 2020 adidas. All Rights Reserved.
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