Offre d’Emploi : Marketing Lead chez Wolt
Présentation de l’entreprise
*Wolt* est une entreprise innovante qui a été fondée en 2014, initialement comme service de livraison de nourriture de restaurant. Elle a depuis élargi son offre, garantissant la livraison de presque tout, et est maintenant présente dans plus de 500 villes à travers 30 pays. En 2022, Wolt a uni ses forces avec *DoorDash*, renforçant ainsi sa position sur le marché mondial tout en poursuivant son ambition d’expansion durable.
Description du poste
Le rôle de **Marketing Lead** ou **Head of Marketing** constitue une opportunité stratégique au sein de Wolt. Ce poste se concentre sur le marketing commercial, de marque, de contenu, ainsi que sur les médias sociaux pour le pays. En rapport direct avec le **Regional Marketing Director**, le titulaire sera chargé de :
- Établir des relations de partenariat avec des commerçants locaux pour développer des campagnes de co-marketing.
- Exécuter des campagnes sur les réseaux sociaux avec des influenceurs locaux.
- Créer des contenus et des ressources nécessaires pour des campagnes locales et hyper-locales tout en respectant les directives de la marque.
- Comprendre les leviers de croissance pour le pays et cibler les investissements de manière efficace.
Responsabilités principales
Les responsabilités du Marketing Lead incluent, mais ne se limitent pas à :
- Collaborer étroitement avec l’équipe de Planification des Campagnes Régionales et des équipes marketing globales.
- Développer une stratégie marketing locale tenant compte des objectifs (OKR) et des budgets disponibles.
- Identifier et sécuriser de nouveaux partenariats tout en cultivant des relations existantes.
- Initier des campagnes marketing organiques et payantes, y compris des événements et des partenariats avec des marques locales.
- Superviser la création de supports marketing adaptés aux campagnes locales.
- Diriger une équipe de responsables/specialistes marketing pour favoriser leur développement.
Engagement envers la diversité et l’inclusion
Wolt s’engage à créer un environnement de travail inclusif et diversifié. L’entreprise recrute et cultive des équipes provenant de tous les horizons et expériences, estimant que l’innovation véritable naît d’une diversité de perspectives. Cet engagement se reflète dans leur culture d’entreprise, qui valorise la responsabilité et le retour d’information pour tous les employés.
Culture d’entreprise
La culture de Wolt met l’accent sur l’apprentissage, le développement et la satisfaction au travail. Les employés sont encouragés à prendre des initiatives et à explorer des méthodes créatives pour atteindre les objectifs de l’entreprise. La philosophie de Wolt, axée sur une approche « faire plus avec moins », s’aligne sur leur vision d’une croissance ambitieuse et durable.
Informations pratiques
– **Localisation** : Bratislava, Bratislavský kraj – Praha
– **Date de publication** : [17 Juillet 2025](https://jobviewtrack.com/sk-sk/job-1d1f412c1f565b59144c22525a52575251/e66ad403d266523023d821515861df1c.html?affid=473f0b388933e32bd5dbfbb2d8f8a3bb)
– **Postuler** : [Postulez dès maintenant !](https://jobviewtrack.com/sk-sk/job-1d1f412c1f565b59144c22525a52575251/e66ad403d266523023d821515861df1c.html?affid=473f0b388933e32bd5dbfbb2d8f8a3bb)
En tant qu’entreprise portant une attention particulière à l’éthique et à l’inclusion, Wolt s’assure que toutes les candidatures sont examinées sans discrimination. Pour toute personne intéressée par le poste, il est recommandé de prendre connaissance des pratiques de recrutement de Wolt et de s’engager à respecter les directives en matière de confidentialité lors de la soumission de la candidature.
📅 Date de publication de l’offre : Thu, 17 Jul 2025 02:54:27 GMT
🏢 Entreprise : Wolt
📍 Lieu : Bratislava, Bratislavský kraj – Praha
💼 Intitulé du poste : Marketing Lead
💶 Rémunération proposée :
📝 Description du poste : At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe.Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life.The Marketing Lead / Head of Marketing is a strategic role focused on commercial, brand, content and social media marketing for the country. Reporting to the Regional Marketing Director, this individual will lead partnership relationships with local merchants to develop co-marketing campaigns, execute social media campaigns together with local influencers, and create the content and assets needed for running local and hyper-local campaigns and initiatives, while ensuring that the country marketing adheres to global brand guidelines and is aligned with business objectives. This role involves understanding the growth levers for the country and investing where it makes the most sense, leveraging both local and global resources and channels, and optimizing for growth and efficiency.Our humble expectations:
- Work closely with the Regional Campaign Planning team, as well as global marketing teams to ensure that the country marketing calendar aligns with global strategic initiatives
- Form the marketing strategy for the country, taking into account OKRs and available budgets, and balancing local and global campaigns
- Coordinate with local leadership and GMs, global marketing teams and commercial teams to align marketing strategies with overall business objectives
- Identify and secure new partnerships, while nurturing existing relationships; participate in meetings with big accounts with the commercial team
- Spearhead both organic and paid hyper local initiatives such as guerilla marketing, events, stunts, and partnerships with local brands and businesses
- Design and execute joint marketing campaigns with our partners to increase visibility and drive mutual growth
- Execute social media campaigns by partnering with local influencers as well as with the Regional Brand team to ensure brand guidelines are enforced
- Support Campaign Planning teams in city and area expansions
- Oversee the creation of marketing materials and promotional content tailored for local campaigns
- Lead a team of Marketing Managers/Specialists and support their development
Our Commitment to Diversity and InclusionWe’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.Our peopleTeamOur cultureOur vision« We trust our people and give them the freedom to own their domain.In day-to-day, this means meaningful responsibilities and feedback for every employee at Wolt. »– Catalina, Global Head of Wolt AdsMore than fancy adsWe’re here to figure out how we can help new people find Wolt and remind existing customers to keep coming back.We’re strong advocates for experimenting and testing, but have a ‘do more with less’ approach.Our cultureAt Wolt, you’ll learn more, build more, and ship more than in most other companies.You’ll be challenged a lot, but also have a lot of fun on the way. All of which comes from working with passionate, caring, down-to-earth and super-smart people.The delivery of (almost) everythingIn 2014, we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world.We’ve always taken an ambitious but sustainable approach to growth. And, as part of the DoorDash team, we can keep on dreaming big and expanding across the globe.Our people« We trust our people and give them the freedom to own their domain.In day-to-day, this means meaningful responsibilities and feedback for every employee at Wolt. »– Catalina, Global Head of Wolt AdsTeamMore than fancy adsWe’re here to figure out how we can help new people find Wolt and remind existing customers to keep coming back.We’re strong advocates for experimenting and testing, but have a ‘do more with less’ approach.Our cultureOur cultureAt Wolt, you’ll learn more, build more, and ship more than in most other companies.You’ll be challenged a lot, but also have a lot of fun on the way. All of which comes from working with passionate, caring, down-to-earth and super-smart people.Our visionThe delivery of (almost) everythingIn 2014, we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world.We’ve always taken an ambitious but sustainable approach to growth. And, as part of the DoorDash team, we can keep on dreaming big and expanding across the globe.Apply nowBasic informationFirst Name *Last Name *Email *Phone *Wolt Recruitment Privacy Statement *Please review the and acknowledge.I understand that my personal data will be processed in accordance with Wolt’s recruitment privacy statement.Location *Additional informationWolt – Self-Identification SurveyTo ensure that our hiring practices are fair and inclusive, we’re asking the following voluntary questions of the people who apply to work at Wolt. If you don’t feel comfortable answering any question, you can select “I don’t want to answer.”Your responses to these demographic questions are secure and optional. Any voluntary data you provide will not be shared with anyone connected to your recruitment or hiring process. There will be no negative consequences if you don’t want to participate, if you only answer some questions, or if you select “I don’t want to answer” for any question. Any option you choose will in no way affect your opportunity to work at Wolt.By answering questions below, you give us your consent to process and handle your answers anonymously, and help Wolt understand the diversity of the people it attracts to apply. For additional clarity, our privacy policy below explains how we collect and process your data in accordance with applicable data protection laws.What’s your age? *Which gender do you most closely identify with? *Are you a national of the country where you are applying to work? *Attachments *You’re welcome to send us supporting docs, e.g. a resume and a cover letter. Please only submit PDF files.
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